Malcolm CasSelle Looks to the Blockchain; Attempts to Bring His Business Into the Future

Thinking about the largest worldwide bitcoin merchant likely brings to mind visions of charts and graphs, and men in suits sitting in boardrooms discussing banking and finances. However, that vision couldn’t be further from the reality. The world’s largest bitcoin merchant is OPSkins, a leader in virtual asset sales, or, more precisely, virtual assets for video games. The company handles an unprecedented number of micropayments without any worry of international borders or unwanted interference from regulations.

Unfortunately, OPSkins is still centralized, which subjects them to numerous issues. Far more fortunately for their business, they already have people working on solving this issue, by decentralizing their market as much as possible.

Enter the WAX platform. WAX is a platform, spearheaded by Malcolm CasSelle, which is intended to function as a blockchain platform specially tailored for the trade of virtual assets. The name, WAX, is short for Worldwide Asset eXchange. The platform acts as a peer-to-peer market which allows trading via the blockchain and cutting-edge smart contracts. CasSelle claims that this decentralization would mean higher trading efficiency, as well as vastly increased security.

About Malcolm CasSelle
CIO of OPSkins and President of WAX, Malcolm CasSelle is an active investor in the tech industry, including companies such as Facebook and Zynga. He has significant experience in technology as well as the blockchain and crypto. He has Computer Science degrees from MIT and Stanford University and speaks fluently in both Chinese and Mandarin.

Prior to founding OPSkins, he had served as the CTO and President of tronc, which was later rebranded as Tribune Publishing. But before that, he was the SVP and GM of Digital Media at SeaChange International, after it had acquired his company, Timeline Labs, with which he had served as the CEO.

But his numerous accomplishments don’t stop there. CasSelle was an incredibly busy individual, and it shows in the number of startups he had led. Those startups include Xfire, MediaPass, and even a joint venture between Tencent and Groupon. Of course, his first experience in business leadership was working as co-founder of PCCW, a telecom in Hong Kong.